Based in Dubai, Fringe is a studio that specializes in artistic photography and filmmaking, emphasizing top-notch portraits and films for both brands and individuals.
I realized the importance of giving them a unique identity in a crowded market.
So, I set out on a design challenge to create a visually appealing and consistent look that truly showcases Fringe’s innovative approach and personalized services.
The outcome is a visual style that exudes dynamism and simplicity, capturing the studio's sophisticated essence and reflecting its core values.
Client: Fringe™ — Service: Brand Identity — Year: 2023 — ALAVISUALS® Ala Kallala
